GOOGLE DIGITAL ACADEMY

BRAND DEVELOPMENT

With the Google Future Workshop, the company helps other companies to transform themselves digitally and to develop pioneering business areas in a playful way. An essential part of the individual learning plan are fictitious case studies that explain Google tools and methods. It was at this point that we came into play. Together with Google, we developed fictitious brands and case study work products, visualizing them and lining them up with real customer and market data.