LABOR
 

ANALYSIS

brand value analysis
strategic target groups | milieus 
customers lifeworld
segment analysis
trend research 
market place analysis

STUDIES

social studies
applied studies
milieu research & studies
research projects

STUDIO
 

CONCEPTION

product conception
business and product innovations
service design 
web/digital 
concept development
 

CREATION 

brand appearance
presentations (.pdf/.ppt)  
booklets
annual reports
packaging
characterization

 

KONTOR
 

STRATEGy

brand identity  
brand positioning
brand role model/value
portfolio strategy 
brand conduct
 

cOMMUNIcATION

communication strategy
communication research
image & message analysis
brand mythology
naming